In the digital age, companies are putting more and more emphasis on the creation of websites, and for good reason.
Your web page is the first impression that most consumers will get of your business, and you want to make sure that it gives off the right impression.
The most key part of this is designing a user-friendly website that doesn’t frustrate or annoy your visitors. Just like a newspaper wants to retain readers on its website with an accessible design and engaging content, your page should offer all the information a potential customer is looking for and be able to keep them interested.
If for some reason you’re still skeptical about the benefits of having a user-friendly website, we’re here to convince you otherwise.
So fresh, so clean
The internet is full of boring websites that offer nothing beyond the most basic of information about a company.
There are a few reasons why that isn’t effective, but above all, it’s that your potential customers will be bored out of their minds. With just about everything living online or digitally, customers are used to fancy designs and cleanly organized pages. If they see the opposite on your page, it could give off an outdated impression about your company.
You don’t want your page looking like something out of Yahoo Geocites. Opt for a modern and aesthetically-pleasing look. Make sure it’s user-friendly enough that clients aren’t searching for links or waiting on long load times. There’s plenty of ways to freshen up a website.
Try to focus on:
- High-quality images
- Effective use of white space
- Not overloaded with media, especially auto-playing media
Post user-friendly website content
Having clients remain intrigued doesn’t just mean a fancy layout. It also includes content throughout the site that they can interact with.
Blogs are the easiest way of generating content for potential clients. It offers a chance for you to not only showcase your personality, but also your knowledge on whatever relevant subjects you can think of.
You’ll be able to pass on some info to customers and start the relationship with them off the jump.
Writing posts also helps out in raising the visibility of your site.
By placing pieces on your page, you’re naturally getting keywords revolving around your business logged into search engines and boosting up your profile. People will be able to search for you easier, and possibly even begin sharing the pieces to bring in even more new potential clients.
On the site, on the mind
When you can establish a user-friendly website, the results speak for themselves.
You’ll start to receive higher traffic and increased inquiries, giving you every opportunity you could want to start raking in more clients.
Customers will feel a greater connection to the business and you’ll be thankful for it.
Start thinking about ways that you can update your page to either modernize or refresh it. If you don’t know what exactly you’re looking for, there’s always outside help available.My name is Chris Spenner and thanks for reading my blog. Just a disclaimer, I am not the best writer but I know how to start and run a business. You don't need every skill to be successful. Feel free to reach me at my email at Please email me at